This study is testing a program called "Appalachian Voices for Health" to see if it can help reduce concerns about the Human Papillomavirus (HPV) vaccine. The program involves two main parts: first, health sciences students will create public service announcements (PSAs) about HPV vaccination. Then, these PSAs will be used in a 12-week social marketing campaign shared with community members who use a regional health non-profit's rideshare buses or social media. The main goal is to see if this campaign can change people's feelings about the HPV vaccine, measured by a special survey called the Vaccination Hesitancy Scale (VHS-HPV). We don't know the current recruitment status, but the study plans to enroll 220 people. You might be able to join if you are 18 or older and are either a health sciences student at a regional community college (for the PSA development phase) or if you use the rideshare buses or social media of the health non-profit (for the social marketing campaign phase).

Study design

This is an interventional study, meaning participants will receive a specific intervention. It plans to enroll 220 participants.

What's involved

If you are a student, you will develop PSAs and watch training webinars. If you are a community member, you will be exposed to a 12-week social marketing campaign and complete surveys over a 14-week period.

Compensation

Not stated in the trial record.

Follow-up

Community members will be assessed pre- and post-intervention over a 14-week period. Students will be assessed pre- and post-intervention over a 6-week period.

AI-generated from the public study record. Only the study team can confirm whether you're eligible — confirm details with them before making decisions.